catering to our audience

According to accessscience.com,  'Researchers have identified various motives for viewing horror films, including the need for excitement, the desire to feel intense emotions, and distraction from everyday concerns. Although dramatic films can fulfil some of these needs, movies depicting violence and horror have features that other forms of drama do not, including the violation of social norms and the portrayal of events seldom seen in real life.' 

Taking this into account our trailer is going to include various scenes in which you would not expect to see in real life, but we are also going to use sound and pace of shots to build the audience's tension until a climax. Having a climax at the end will result in the audience's interest in the film peaking as it is finishing which will make them want more, therefore making it more likely they will watch the film.